Comportamento Organizzativo Fondamenti Psicologici Per L Azione Manageriale

Author: John W. jr. Slocum
Editor:
ISBN: 9788820340858
Size: 17,33 MB
Format: PDF, Docs
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Essential Grammar In Use With Answers

Author: Raymond Murphy
Editor: Cambridge University Press
ISBN: 9781107480551
Size: 12,32 MB
Format: PDF, ePub, Mobi
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The world's best-selling grammar series for learners of English. Essential Grammar in Use is a self-study reference and practice book for elementary-level learners (A1-B1), used by millions of people around the world. With clear examples, easy-to-follow exercises and answer key, the Fourth edition is perfect for independent study, covering all the areas of grammar that you will need at this level. The book has an easy-to-use format of two-page units with clear explanations of grammar points on the left-hand page, and practice exercises on the right. It also includes plenty of additional exercises and a Study Guide to help you find the grammar units you need to study.

The Empire Of Business

Author: Andrew Carnegie
Editor:
ISBN:
Size: 17,22 MB
Format: PDF, Mobi
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Me Mondo Economico

Author:
Editor:
ISBN:
Size: 18,15 MB
Format: PDF
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Catalogo Dei Libri In Commercio

Author:
Editor:
ISBN:
Size: 12,39 MB
Format: PDF, ePub, Docs
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Consumer Tribes

Author: Bernard Cova
Editor: Routledge
ISBN: 1136414673
Size: 18,35 MB
Format: PDF, ePub, Docs
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Marketing and consumer research has traditionally conceptualized consumers as individuals- who exercise choice in the marketplace as individuals not as a class or a group. However an important new perspective is now emerging that rejects the individualistic view and focuses on the reality that human life is essentially social, and that who we are is an inherently social phenomenon. It is the tribus, the many little groups we belong to, that are fundamental to our experience of life. Tribal Marketing shows that it is not individual consumption of products that defines our lives but rather that this activity actually facilitates meaningful social relationships. The social ‘links’ (social relationships) are more important than the things (brands etc.) The aim of this book is therefore to offer a systematic overview of the area that has been defined as “cultures of consumption”- consumption microcultures, brand cultures, brand tribes, and brand communities. It is though these that students of marketing and marketing practitioners can begin to genuinely understand the real drivers of consumer behaviour. It will be essential to everyone who needs to understand the new paradigm in consumer research, brand management and communications management.

Predictive Hr Analytics

Author: Martin Edwards
Editor: Kogan Page
ISBN: 9780749484446
Size: 10,23 MB
Format: PDF
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Confidently use predictive analytic and statistical techniques to identify key relationships and trends in HR-related data in order to aid strategic organizational decision making.

Business Psychology And Organisational Behaviour

Author: Eugene F. McKenna
Editor: Psychology Press
ISBN: 9780863776670
Size: 19,59 MB
Format: PDF, Kindle
Read: 986
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This student's text in psychology and business has been revised to reflect research and the needs of modern courses. Additional material covers such topics as cross-cultural issues, ethics, psychological testing and emotional intelligence, and chapter summaries and learning objectives are included.

Gemba Kaizen

Author: Masaaki Imai
Editor: Berrett-Koehler
ISBN: 9781583760383
Size: 17,70 MB
Format: PDF, ePub, Mobi
Read: 589
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