Cross Media Le Nuove Narrazioni

Author: max giovagnoli
Editor: Apogeo Editore
ISBN: 8850311613
Size: 13,16 MB
Format: PDF, ePub
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Le Nuove Narrazioni sono come i pollini, sono dovunque. Passano da un mezzo di comunicazione all’altro e contaminano il cinema con i videogames, la pubblicità con il mobile, la letteratura con la tv e i social network, i fumetti con il web e le performance spettacolari. I nuovi narratori sono utenti, scrittori e player, individui o communities che re-inventano i brand mondiali dell’intrattenimento (da Star Wars a Harry Potter, World of Warcraft ecc.) per mezzo di forme alternative di racconto diffuse in tutto il mondo. È la X-Media Generation, la generazione dei “media incrociati” che si esprime attraverso fanfiction e web-serial, romanzi collettivi e d-cinema, spot e games ambientati in universi reali e virtuali. Le Nuove Narrazioni di oggi e di domani, esplorate in questo saggio con decine di esempi, mostrano agli studiosi e agli appassionati della comunicazione e del racconto come i new media ci stanno chiamando a sperimentare modi sempre più interattivi per narrare, nell’intrattenimento come nella pubblicità, nella comunicazione d’impresa come nell’edutainment, nell’informazione e nella scrittura creativa. Sembra un’istantanea scattata nel futuro. È, invece, il ritratto di un nuovo habitat in cui abbiamo già iniziato a raccontare diversamente le nostre storie.

Yod Cinema Comunicazione E Dialogo Tra Saperi Vol 1 2 2009

Author:
Editor: Effata Editrice IT
ISBN: 8874025041
Size: 16,18 MB
Format: PDF, Mobi
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Media And The City

Author: Simone Tosoni
Editor: Cambridge Scholars Publishing
ISBN: 1443864145
Size: 18,72 MB
Format: PDF, ePub, Docs
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The percentage of people living in cities and the adoption rates of communication technologies continue to grow across the planet. Our age has come to be defined as one of urbanism and communication; but how are those two intertwined? How do they shape each other? Where and in which ways do they diverge, support or fold into each other? As new tensions emerge and old ones find new solutions, social sciences are forced into a dialogue with media studies and urban studies in order to make sense of the new reality. New theoretical and methodological paradigms are urgently needed, and can be produced only through a fertile and eclectic dialogue. This volume presents some of the latest research in this exciting, cross-disciplinary field. Issues of conflict, mobility, crime, art, memory, ethnicity, identity, and city marketing and branding come under rigorous scrutiny in their mutual and constitutive relationship with urban space and communicative technologies and practices. The volume is divided into three broad sections. The first section deals with the role of media in the social production of urban space – that is, with how media interact with other forces in giving shape to the materiality of the city. The second section deals with how urban space acts as a context for a variety of media-related practices – especially in relation to the popularization of mobile geo-localization technologies which have given us mass phenomena such as Foursquare. The third and final section deals with how urban space is mediatised and communicated through ICTs – or in other terms, how urban space is represented by specific media through specific discursive strategies.

Transmedia Storytelling

Author: Max Giovagnoli
Editor: Lulu.com
ISBN: 1105062589
Size: 15,14 MB
Format: PDF, Docs
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Transmedia Storytelling explores the theories and describes the use of the imagery and techniques shared by producers, authors and audiences of the entertainment, information and brand communication industries as they create and develop their stories in this new, interactive ecosystem.

Creativit Digitale Come Liberare Il Potenziale Delle Nuove Tecnologie

Author: Giulio Lughi
Editor: FrancoAngeli
ISBN: 8891709794
Size: 13,64 MB
Format: PDF
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Un quadro interpretativo e una serie di indicazioni operative per cogliere il nesso strategico che connette la libera spinta della Creatività alle potenzialità procedurali del Digitale. Un testo per studenti, docenti, progettisti, pubblicitari e creativi

Letture

Author:
Editor:
ISBN:
Size: 19,43 MB
Format: PDF, Mobi
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Formare Con Il Cinema Questioni Di Teoria E Di Metodo

Author: AA. VV.
Editor: FrancoAngeli
ISBN: 8856872412
Size: 17,67 MB
Format: PDF, Mobi
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25.1.20

Crossmedia Cultures

Author: F. Pasquali
Editor:
ISBN: 9788834317938
Size: 20,82 MB
Format: PDF, Kindle
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Welle

Author: Suzy Lee
Editor: BASTEI LÜBBE
ISBN: 9783833904264
Size: 15,29 MB
Format: PDF, ePub
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Der Künstlerin Suzy Lee ist es gelungen, aus drei ganz einfachen Elementen mit diesem außergewöhnlichen Bilderbuch ein kleines Meisterwerk zu schaffen. Hier sprechen die Bilder für sich, jedes (geschriebene) Wort ist überflüssig. Lees einfühlsame Zeichnungen und ihr wunderbarer Einsatz von Farbe reichen aus, um eine fabelhafte Geschichte zu erzählen. Eine Geschichte über ein kleines Mädchen, die Kraft der Natur und das Spiel mit den Wellen des Meeres. Ein wunderbar poetisches Bilderbuch! Ganz ohne Text - simpel und leicht wie der Sommer und das Meer! Spielerisch und lustig, realistisch und philosophisch!

Die Architektur Der Intelligenz

Author: Derrick De Kerckhove
Editor: Birkhauser Boston
ISBN: 9783764364885
Size: 13,52 MB
Format: PDF, Kindle
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Ein erfrischend unkonventionelles Buch über Architektur und World Wide Web. De Kerckhove nimmt die Struktur des klassischen Traktats De Architectura von Marcus Vitruvius Pallio (Vitruv) zum Ausgangspunkt und Erkundungsinstrument auf seiner spannenden Reise in die Welt des Internet - er erforscht einerseits die Architektur dieses revolutionären Kommunikationsmediums wie auch anderseits die zukünftigen Horizonte des architektonischen Entwerfens mit den Mitteln der IT-Welt. Faszinierend ist dabei die Erkenntnis, wie stark das neue Medium zugleich Innovation und Tradition beinhaltet! Derrick de Kerckhove ist Direktor des McLuhan Institute und Professor an der Universität Toronto; seine Untersuchungen zu den Wechselwirkungen zwischen innovativer Technologie und den Verstehens- und Verständigungsprozessen des Menschen, zwischen Neuen Medien und traditioneller Kultur haben weltweite Beachtung gefunden. Interessant in diesem Zusammenhang: (Nur Abbildung :Vitruv, Baukunst) 5518_Vitruv_Baukunst.tif