E Commerce Vincente

Autore: Daniele Rutigliano
ISBN: 8820360497
Grandezza: 55,87 MB
Formato: PDF
Vista: 6492
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Avviare un’attività di commercio elettronico che generi profitto non è così semplice come si possa credere: la Rete oggi è ipercompetitiva; per differenziarsi dalla concorrenza servono idee innovative, competenze specifiche, partner affidabili, strategie concrete e budget sostenibili. Ecco allora la necessità di una guida pratica e completa per chi vuole creare e gestire un e-commerce vincente. I sette capitoli di cui si compone il volume illustrano tutte le potenzialità del commercio elettronico, svelano i segreti del mestiere e raccontano con puntualità i dettagli che hanno permesso alle aziende dell’era dotcom - come Amazon - di fare la differenza. In un percorso progressivo ma non vincolante, il lettore è guidato dalla fase embrionale dell’idea alla gestione operativa e concreta di un’azienda di e-commerce, passando dalla compilazione del business plan alla pianificazione delle strategie di web marketing insieme alla scelta del brand, del dominio, del logo, della piattaforma, del servizio di hosting e via dicendo.

E Commerce E Web Marketing Strategie Di Web Marketing E Tecniche Di Vendita In Internet

Autore: Antonio Foglio
Editore: FrancoAngeli
ISBN: 8856827972
Grandezza: 73,68 MB
Formato: PDF, ePub, Mobi
Vista: 8587
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Mapping Latin America

Autore: Jordana Dym
Editore: University of Chicago Press
ISBN: 0226921816
Grandezza: 43,72 MB
Formato: PDF
Vista: 6867
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For many, a map is nothing more than a tool used to determine the location or distribution of something—a country, a city, or a natural resource. But maps reveal much more: to really read a map means to examine what it shows and what it doesn’t, and to ask who made it, why, and for whom. The contributors to this new volume ask these sorts of questions about maps of Latin America, and in doing so illuminate the ways cartography has helped to shape this region from the Rio Grande to Patagonia. In Mapping Latin America,Jordana Dym and Karl Offen bring together scholars from a wide range of disciplines to examine and interpret more than five centuries of Latin American maps.Individual chapters take on maps of every size and scale and from a wide variety of mapmakers—from the hand-drawn maps of Native Americans, to those by famed explorers such as Alexander von Humboldt, to those produced in today’s newspapers and magazines for the general public. The maps collected here, and the interpretations that accompany them, provide an excellent source to help readers better understand how Latin American countries, regions, provinces, and municipalities came to be defined, measured, organized, occupied, settled, disputed, and understood—that is, how they came to have specific meanings to specific people at specific moments in time. The first book to deal with the broad sweep of mapping activities across Latin America, this lavishly illustrated volume will be required reading for students and scholars of geography and Latin American history, and anyone interested in understanding the significance of maps in human cultures and societies.


Autore: Texas. Dept. of Agriculture
Grandezza: 64,24 MB
Formato: PDF, Kindle
Vista: 8906
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Interaction Design For Complex Problem Solving

Autore: Barbara Mirel
Editore: Elsevier
ISBN: 0080508952
Grandezza: 74,15 MB
Formato: PDF, Mobi
Vista: 5618
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Software for complex problem solving can dazzle people with advanced features and alluring visuals, but when actually put to use it often disappoints and even frustrates users. This software rarely follows the user's own work methods, nor does it give people the degree of control and choice that they truly need. This book presents a groundbreaking approach to interaction design for complex problem solving applications. The author uses her vast field experience to present a new way of looking at the whole process, and treats complex problem solving software and web applications as a distinct class with its own set of usefulness demands and design criteria. This approach highlights integrated interactions rather than discrete actions, clearly defines what makes problem solving complex, and explores strategies for analyzing, modeling, and designing for exploratory inquiries. ·In depth case studies ranging from IT troubleshooting to marketing analysis to risk assessments in healthcare show exactly where and what goes wrong in real world activities and how to improve them. ·Presents a system and framework for analyzing complex work and takes the mystery out of eliciting patterns of work and their meanings. ·Offers new perspectives for support and new design strategies for building the right models into programs so that they effectively address users' dynamic work. ·Allows designers to turn findings into useful designs for problems that require users to create new knowledge but with no one right answer and with many methods of reaching solutions.

Cracked Not Broken

Autore: Kevin Hines
Editore: Rowman & Littlefield Publishers
ISBN: 1442222417
Grandezza: 77,76 MB
Formato: PDF, ePub, Docs
Vista: 5985
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The Golden Gate Bridge is one of the most recognizable structures to define a modern city. Yet, for author Kevin Hines the bridge is not merely a marker of a place or a time. Instead, the bridge marks the beginning of his remarkable story. At 19 years old, Kevin attempted to take his own life by jumping off the Golden Gate Bridge - a distance which took four seconds to fall. Recently diagnosed with bi-polar disorder, Kevin had begun to hear voices telling him he had to die, and days before his attempt, he began to believe them. The fall would break his body, but not his spirit. His story chronicles the extraordinary will of the author to live mentally well in the face of his mental illness: bipolar disorder with psychotic features. With each mental breakdown, however, the author’s desire to live mentally well-- and to be a mental health advocate-- pulls him from the depths of his condition. Kevin’s story is a remarkable testament to the strength of the human spirit and a reminder to us to love the life we have. His story also reminds us that living mentally well takes time, endurance, hard work, and support. With these disciplines in place, those living with even very difficult diagnoses can achieve better lives for themselves and those who help to support and care for them.

Tecniche Di Web Marketing E Commerce Digitale E Social Media Tutte Le Opportunit Per Le Pmi

Autore: Boscaro
Editore: FrancoAngeli
ISBN: 8820479125
Grandezza: 68,63 MB
Formato: PDF, ePub, Mobi
Vista: 386
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Customers Com Come Creare Una Strategia Vincente Per Internet E Non Solo

Autore: Patricia B. Seybold
Editore: Fazi Editore
ISBN: 9788881121755
Grandezza: 13,75 MB
Formato: PDF, ePub, Mobi
Vista: 6884
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The Films Of Vincente Minnelli

Autore: James Naremore
Editore: Cambridge University Press
ISBN: 9780521387705
Grandezza: 12,59 MB
Formato: PDF, ePub, Mobi
Vista: 307
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This 1993 book examines the career of Vincente Minnelli, MGM's leading director of musicals, melodramas, and comedies in the 1940s and 1950s.