Il Coaching Creativo Tecniche Per La Crescita L Innovazione Il Cambiamento Personale Ed Aziendale

Autore: Maria Rita Parsi
Editore: FrancoAngeli
ISBN: 8891704709
Grandezza: 49,12 MB
Formato: PDF
Vista: 5211
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I Percorsi Del Coaching Creativo Agire Per Obiettivi Creare Soluzioni Realizzare Cambiamenti

Autore: Massimo Del Monte
Editore: FrancoAngeli
ISBN: 8856818450
Grandezza: 39,66 MB
Formato: PDF, ePub, Mobi
Vista: 4098
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Hr Management

Autore: Beatrice Manzoni
Editore: EGEA spa
ISBN: 8823877024
Grandezza: 65,85 MB
Formato: PDF, ePub, Docs
Vista: 5985
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Sostegno alla motivazione, gestione del talento e sviluppo dell’innovazione sono oggi le priorità assegnate alla funzione HR, ma è nella loro attuazione che risiede la sfida maggiore per chi si occupa di risorse umane. Il libro raccoglie questa sfida a beneficio di tutti coloro che la affrontano quotidianamente, focalizzando l’attenzione sui temi più «caldi» che interessano i principali processi di gestione delle persone. Come parlare di selezione in tempi di crisi senza sembrare fuori luogo? Come promuovere il cambiamento da una cultura incentrata sulla valutazione della performance a una incentrata sulla sua gestione a tutto tondo? È possibile progettare le carriere in un contesto di importanti ristrutturazioni? Ha senso investire in formazione e per chi? Quali sono i motivi della crescita esponenziale del coaching e come utilizzarlo efficacemente? Che cosa si intende davvero per total reward nella pratica quotidiana? Come valorizzare le diversità delle persone in azienda? A fare da sfondo al dibattito sono le esigenze di una (ri)progettazione organizzativa – flessibile e adattiva – e le riforme legislative che investono il mercato del lavoro. In un intreccio proficuo fra teoria e pratica, il volume risponde alle domande dando voce a esperti e professionisti HR che adottano gli stessi processi con ottiche differenziate, e offre al lettore la possibilità di confrontarsi, capitolo per capitolo, con i progetti di aziende come Altran, AXA, Danone, EY, Intesa Sanpaolo, Lincoln Electric, Loccioni, Geox, GFT, Michelin, Prysmian, RSA, Starwood e Vodafone.

Provocazioni Manageriali

Autore: Beppe Carrella
Editore: Beppe Carrella
ISBN: 8850328346
Grandezza: 77,14 MB
Formato: PDF, ePub
Vista: 5451
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Tools For Dreamers

Autore: Robert Dilts
Editore: Meta Pubns
Grandezza: 56,45 MB
Formato: PDF, Mobi
Vista: 6877
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All Marketers Are Liars

Autore: Seth Godin
Editore: Penguin
ISBN: 9781101184547
Grandezza: 12,51 MB
Formato: PDF
Vista: 4977
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The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer: “What’s your story?” “Will the people who need to hear this story believe it?” “Is it true?” All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that’s virtually the same car. We believe that $225 sneakers make our feet feel better—and look cooler—than a $25 brand. And believing it makes it true. As Seth Godin has taught hundreds of thousands of marketers and students around the world, great marketers don’t talk about features or even benefits. Instead, they tell a story—a story we want to believe, whether it’s factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories. Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod. But beware: If your stories are inauthentic, you cross the line from fib to fraud. Marketers fail when they are selfish and scurrilous, when they abuse the tools of their trade and make the world worse. That’s a lesson learned the hard way by telemarketers, cigarette companies, and sleazy politicians. But for the rest of us, it’s time to embrace the power of the story. As Godin writes, “Stories make it easier to understand the world. Stories are the only way we know to spread an idea. Marketers didn’t invent storytelling. They just perfected it.” From the Trade Paperback edition.

Educational Games For Soft Skills Training In Digital Environments

Autore: Elena Dell'Aquila
Editore: Springer
ISBN: 3319063111
Grandezza: 68,86 MB
Formato: PDF, ePub, Docs
Vista: 2064
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The book explores advances in soft-skill training through the adaptation of traditional psycho-pedagogical methodology to digital and online settings. Several educational techniques are explored, such as role-playing, psychodrama and rule and drama-based games. The experiences reported in the book are the synthesis of several European projects, coordinated by the authors, aimed at applying known psycho-pedagogical training models to on-line, technology enhanced learning contexts in a broad range of applications and target groups. The specificity of such a psycho-pedagogical methodology, applied throughout all the discussed EU projects, is mainly represented by the importance of feedback and debriefing processes that can be conveyed to learners through different means, such as online group or individual chat with tutors, automatic reports and a psychologically informed scoring system. Tutors, either real or artificial, are seen as the key factor facilitating the training process. The ultimate objective of this book is to offer a theoretical framework where real examples, direct experiences and possible indications on how rule and drama-based multiplayer and single player games can support traditional practice for enhancing soft skills to a wide community of trainers, coaches, HR advisors, consultants and psychologists.

Big Bang Disruption

Autore: Larry Downes
Editore: Penguin
ISBN: 0698143388
Grandezza: 65,86 MB
Formato: PDF, Docs
Vista: 2140
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It used to take years or even decades for disruptive innovations to dethrone dominant products and services. But now any business can be devastated virtually overnight by something better and cheaper. How can executives protect themselves and harness the power of Big Bang Disruption? Just a few years ago, drivers happily spent more than $200 for a GPS unit. But as smartphones exploded in popularity, free navigation apps exceeded the performance of stand-alone devices. Eighteen months after the debut of the navigation apps, leading GPS manufacturers had lost 85 percent of their market value. Consumer electronics and computer makers have long struggled in a world of exponential technology improvements and short product life spans. But until recently, hotels, taxi services, doctors, and energy companies had little to fear from the information revolution. Those days are gone forever. Software-based products are replacing physical goods. And every service provider must compete with cloud-based tools that offer customers a better way to interact. Today, start-ups with minimal experience and no capital can unravel your strategy before you even begin to grasp what’s happening. Never mind the “innovator’s dilemma”—this is the innovator’s disaster. And it’s happening in nearly every industry. Worse, Big Bang Disruptors may not even see you as competition. They don’t share your approach to customer service, and they’re not sizing up your product line to offer better prices. You may simply be collateral damage in their efforts to win completely different markets. The good news is that any business can master the strategy of the start-ups. Larry Downes and Paul Nunes analyze the origins, economics, and anatomy of Big Bang Disruption. They identify four key stages of the new innovation life cycle, helping you spot potential disruptors in time. And they offer twelve rules for defending your markets, launching disruptors of your own, and getting out while there’s still time. Based on extensive research by the Accenture Institute for High Performance and in-depth interviews with entrepreneurs, investors, and executives from more than thirty industries, Big Bang Disruption will arm you with strategies and insights to thrive in this brave new world.

Cash In A Flash

Autore: Mark Victor Hansen
Editore: Crown Pub
ISBN: 0307453316
Grandezza: 43,18 MB
Formato: PDF, Kindle
Vista: 344
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No Marketing Blurb

The Toyota Way To Lean Leadership Achieving And Sustaining Excellence Through Leadership Development

Autore: Jeffrey K. Liker
Editore: McGraw Hill Professional
ISBN: 0071780793
Grandezza: 23,65 MB
Formato: PDF, ePub
Vista: 4898
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The Missing Link to Toyota-Style Success—LEAN LEADERSHIP Winner of the 2012 Shingo Research and Professional Publications Award “This great book reveals the secret ingredient to lean success: lean leadership. Not only is it a pleasure to read, but it is also deep and enlightening. This book is an absolute must-read for anyone interested in lean: it’s both an eye opener and a game changer.” —Michael Ballé, Ph.D., coauthor of The Gold Mine and The Lean Manager “This will immediately be recognized as the most important book ever published to understand and guide ‘True North Lean’ and the goal of perpetual business excellence.” —Ross E. Robson, President and CEO, DnR Lean, LLC, and the original Director of The Shingo Prize “An excellent book that will shape leadership development for decades to come.” —Karen Martin, Principal, Karen Martin & Associates, and author of The Kaizen Event Planner About the Book: TOYOTA. The name signifies greatness— world-class cars and game-changing business thinking. One key to the Toyota Motor Company’s unprecedented success is its famous production system and its lesser-known product development program. These strategies consider the end user at every turn and have become the model for the global lean business movement. All too often, organizations adopting lean miss the most critical ingredient—lean leadership. Toyota makes enormous investments in carefully selecting and intensively developing leaders who fit its unique philosophy and culture. Thanks to the company’s lean leadership approach, explains Toyota Way author Jeffrey Liker and former Toyota executive Gary Convis, the celebrated carmaker has set into motion a drive for continuous improvement at all levels of its business. This has allowed for: Constant growth: Toyota increased profitability for 58 consecutive years—slowing down only in the face of 2008’s worldwide financial difficulties, the recall crisis, and the worst Japanese earthquake of the century. Unstoppable inventiveness: Toyota’s approach to innovative thinking and problem solving has resulted in top industry ratings and incredible customer satisfaction, while allowing the company to weather these three crises in rapid succession and to come out stronger. Strong branding and respect: Toyota’s reputation was instrumental in the company’s ability to withstand the recalls-driven media storm of 2010. But what looked to some to be a sinking ship is once again running under a full head of steam. Perhaps the Toyota culture had weakened, but lean leadership was the beacon that showed the way back. In fact, writes Liker, the company is “as good and perhaps a better model for lean leadership than it ever has been.” of innovation and growth. Yet, Industry Week reports that just 2 percent of companies using lean processes can likewise claim to have had long-term success. What the other 98 percent lack is unified leadership with a common method and philosophy. If you want to get lean, you have to take it to the leadership level. The Toyota Way to Lean Leadership shows you how.