Hug Your Haters

Author: Jay Baer
Editor: Portfolio Trade
ISBN: 1101980672
Size: 13,53 MB
Format: PDF, Kindle
Read: 337

Includes a detachable folded poster of "The Hatrix."

Ultimate Guide To Facebook Advertising

Author: Perry Marshall
Editor: Entrepreneur Press
ISBN: 161308370X
Size: 19,68 MB
Format: PDF, ePub, Mobi
Read: 770

NEW CUSTOMERS ARE WAITING... FIND THEM ON FACEBOOKFacebook makes it easy for businesses like yours to share photos, videos, and posts to reach, engage, and sell to more than 1 billion active users. Advertising expert Perry Marshall is joined by co-authors Keith Krance and Thomas Meloche as he walks you through Facebook Advertising and its nuances to help you pinpoint your ideal audience and gain a ten-fold return on your investment. Now in its third edition, Ultimate Guide to Facebook Advertising takes you further than Facebook itself by exploring what happens before customers click on your ads and what needs to happen after—10 seconds later, 10 minutes later, and in the following days and weeks. You'll discover how to: Maximize your ad ROI with newsfeeds, videos, and branded content Create custom audiences from your contact lists, video views, and page engagement Use the Facebook Campaign Blueprint proven to generate your first 100 conversions Boost your Facebook ads using the Audience Network and Instagram Follow the three-step formula for successful video ads Maximize campaigns and increase conversions on all traffic to your website Track and retarget engaged users by leveraging the Power of the Pixel Make every page on your website 5-10 percent more effective overnight "If anybody can make practical sense of Facebook for marketers, it's Perry. He has his finger on its truth—as advertising media, not social media. He also realizes there is a short window of time during which it offers greatest opportunity. He identified this with Google AdWords. Now, this book shows how to capitalize on ideal timing with this media. Finally, he is a well-disciplined direct-response practitioner who holds this accountable for ROI. I bestow my 'No B.S.' blessing." —Dan S. Kennedy, legendary direct marketing advisor and author of the No B.S. series.

Spanish Translated Milady Standard Makeup

Author: Milady
Editor: Cengage Learning
ISBN: 1285414942
Size: 20,58 MB
Format: PDF, ePub, Mobi
Read: 363

For decades, Milady has been known as the premier source for beauty and wellness education. Now we have taken that reputation one step further with the brand-new Milady Standard Makeup. This cutting-edge addition to the Milady Standard offerings is aimed at anyone and everyone with a passion and desire for becoming a makeup artist or working in the world of makeup. Milady Standard Makeup is a full-color text, packed with more than 800 photos and illustrations, covering everything from anatomy and physiology to color theory, product types and tools. Step-by-step procedures lead the reader through various looks including bridal, prom, and high-fashion applications. Readers will also learn how to create natural looks and deal with particular skin types such as mature and acne-prone skin. Milady Standard Makeup is destined to establish itself as the foundational textbook in its field, essential for every makeup artist with an eye towards success in this rapidly expanding and dynamic industry. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Facebook E Marketing

Author: Titta Trua
Editor: Rossella La Piccirella
ISBN: 8898736193
Size: 10,81 MB
Format: PDF, ePub, Mobi
Read: 429

Facebook non è più uno strumento ma una nostra estensione, sempre con noi, come lo smartphone. L’autrice analizza la struttura Facebook chiarendone i pro e i contro, come il contagio emotivo che ne può derivare. Scende più nel pratico quando ci insegna come costruire una pagina Facebook accattivante e di successo. Analizza poi come fare pubblicità e business su Facebook visto come ottimo strumento di marketing attraverso case study reali.

Digital Marketing For Dummies

Author: Ryan Deiss
Editor: John Wiley & Sons
ISBN: 1119235596
Size: 20,20 MB
Format: PDF, Mobi
Read: 811

Does your digital marketing pack a punch? Written with the marketer's best interests in mind, this friendly, down-to-earth guide shows you how to use proven digital marketing strategies and tactics to expand the reach of your brand, increase audience engagement, and acquire and monetize customers. From current best practices in SEO and SEM to the latest ways to effectively use content marketing and influencer marketing—and everything in between—Digital Marketing For Dummies helps you get the most out of all your digital marketing efforts. What worked in digital marketing just a few years ago is quickly losing relevance as electronic platforms—and the people who use them—continue to evolve. So how do you keep afloat in this fast-paced and ultra-competitive environment? Don't sweat it! Digital Marketing For Dummies takes the guesswork out of marketing in the digital age, offering the latest tips and techniques for utilizing technology to get your product or services out to the masses. Whether you're looking to craft a killer campaign from scratch or just want to beef up your social media presence, you'll find everything you need to meet your business goals—and boost your bottom line. Develop an individually tailored digital marketing campaign Offer an effective lead magnet to convert visitors Keep your audience invested in your brand, products, and services Create a return path with frequent and strategic communication with your customers If you're ready to benefit from the latest and greatest digital marketing has to offer, this no-nonsense guide sets you up for success.

Pagina Facebook Vincente I Segreti Del Facebook Marketing

Author: Marco Liguori
Editor: Marco Liguori
ISBN: 8892535528
Size: 19,43 MB
Format: PDF, Mobi
Read: 772

Con 1,55 Miliardi di iscritti,Facebook è di gran lunga il re dei social network e deve essere il centro del mondo per il business di qualsiasi azienda o privato che desidera crescere e allargare la cerchia di clienti. Puoi amarlo,puoi odiarlo ma non puoi ignorarlo per il tuo business. Questo e-book ti illustrerà come: - Definire obiettivi S.M.A.R.T per il tuo business su facebook - Ottimizzare il tuo profilo facebook e i contenuti - Ottimizzare le mosse per far crescere il tuo business - Imparare ad utilizzare le apps e i plugins - Creare del pubblico “targettizzato” - Attrarre fans con i contenuti giusti - Ottenere il Meglio dalle Facebook Ads - Evitare spreco di tempo e di denaro A chi si rivolge questo libro? - A imprenditori e startups - A privati che vogliono espandere il loro brand online - A chiunque disponga di un business e voglia farlo crescere - Il Facebook marketing - Un grande inizio su Facebook - L' ABC di Facebook - Unire 2 Pagine Facebook - Trasformare il Tuo Profilo Normale in Fan Page - Trasformare amici in fans! - Il tuo Personal Brand su Facebook - La Ricerca Organica è Morta? - Facebook Ads - Creare Una Campagna - Pubblico Personalizzato - Budget,Ora e Durata - Le Regole di Facebook Ads - Ottimizzare le Ads - Misurazione delle Conversioni - Facebook Insights

Como Fazer Propaganda Na Internet Com Resultados

Author: Jose Haroldo da Costa Segundo
Editor: BookRix
ISBN: 3736821034
Size: 10,75 MB
Format: PDF, Kindle
Read: 342

Hoje em dia as pessoas fazem todo tipo de propaganda na internet, mas 99 por cento delas não obtém sucesso porque não sabem como fazer suas propagandas e como posta-las, para que as pessoas visitem seus sites ou blogs e até mesmo programas de afiliados, enfim os seus produtos, e com isso perdem tráfico, e em consequência de vender e ganhar dinheiro, aqui voce vai aprender a fazer propaganda e ter resultados financeiros.

The Facebook Marketing Book

Author: Dan Zarrella
Editor: "O'Reilly Media, Inc."
ISBN: 1449302726
Size: 19,15 MB
Format: PDF, Mobi
Read: 146

How can Facebook help you promote your brand, products, and services? This book provides proven tactics that you can use right away to build your brand and engage prospective customers. With 500 million active users worldwide, Facebook offers a much larger audience than traditional media, but it's a new landscape loaded with unfamiliar challenges. The Facebook Marketing Book shows you how to make the most of the service while skirting not-so-obvious pitfalls along the way. Whether you're a marketing and PR professional, an entrepreneur, or a small business owner, you'll learn about the tools and features that will help you reach specific Facebook audiences. You'll also get an in-depth overview, with colorful and easy-to-understand introductions to Profiles, Groups, Pages, Applications, Ads, Events, and Facebook etiquette. Approach Facebook's complex environment with clear, actionable items Make sense of the social networking world Be familiar with the technologies you need for social network marketing Explore tactics for using Facebook features, functionality, and protocols Learn how to set specific campaign goals Determine which Facebook features are relevant to your campaigns Plan and execute Facebook marketing strategies Measure the results of your campaigns with key performance indicators

The Professor Is In

Author: Karen Kelsky
Editor: Three Rivers Press
ISBN: 0553419439
Size: 13,24 MB
Format: PDF, ePub, Mobi
Read: 954

The definitive career guide for grad students, adjuncts, post-docs and anyone else eager to get tenure or turn their Ph.D. into their ideal job Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their Ph.D. And each year only a small percentage of them will land a job that justifies and rewards their investment. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts, and many more who simply give up in frustration. Those who do make it share an important asset that separates them from the pack: they have a plan. They understand exactly what they need to do to set themselves up for success. They know what really moves the needle in academic job searches, how to avoid the all-too-common mistakes that sink so many of their peers, and how to decide when to point their Ph.D. toward other, non-academic options. Karen Kelsky has made it her mission to help readers join the select few who get the most out of their Ph.D. As a former tenured professor and department head who oversaw numerous academic job searches, she knows from experience exactly what gets an academic applicant a job. And as the creator of the popular and widely respected advice site The Professor is In, she has helped countless Ph.D.’s turn themselves into stronger applicants and land their dream careers. Now, for the first time ever, Karen has poured all her best advice into a single handy guide that addresses the most important issues facing any Ph.D., including: -When, where, and what to publish -Writing a foolproof grant application -Cultivating references and crafting the perfect CV -Acing the job talk and campus interview -Avoiding the adjunct trap -Making the leap to nonacademic work, when the time is right The Professor Is In addresses all of these issues, and many more. From the Trade Paperback edition.

Preparar Un Plan De Marketing

Author: John Westwood
Editor: Profit Editorial
ISBN: 8416583366
Size: 19,22 MB
Format: PDF, Mobi
Read: 967

Cualquier proyecto empresarial necesita un buen plan de marketing La planificación es una de las funciones más importantes de la gestión empresarial. Un plan de negocio es lo que permite gestionar una empresa y un plan de marketing es un elemento clave de la planificación empresarial. Identifica las mejores oportunidades de negocio para la empresa y describe cómo conseguir y mantener posiciones el os mercados. Se trata de una herramienta de comunicación que combina todos los elementos del marketing en un plan de acción coordinado. Indica quién hará qué, cuándo, dónde y cómo para alcanzar los objetivos fijados. A lo largo de este libro, el lector seguirá el desarrollo de un plan de marketing para una empresa ficticia, verá detalladamente los diferentes pasos de una planificación de marketing y los ejercicios que se incluyen le ayudarán a preparar su propio plan de marketing.