Reparto Dermocosmetico Guida All Estetica In Farmacia

Author: Maria Teresa Ascioti
Editor:
ISBN: 9788821444913
Size: 11,66 MB
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Reparto Dermocosmetico Guida All Uso

Author: Maria Teresa Ascioti
Editor: Edra Masson
ISBN: 8821439216
Size: 20,44 MB
Format: PDF, Mobi
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Chi sceglie l’acquisto di cosmetici in farmacia cerca trattamenti ad alta promessa di efficacia e desidera avere un unico punto di riferimento per l’estetica la cura e la prevenzione ottenendo una consulenza a 360 gradi. Il volume introduce i concetti di base per strutturare il reparto dermocosmetico dal punto di vista organizzativo trattando sia la scelta e il posizionamento dei prodotti sia gli aspetti legati al budget. Vengono affrontate inoltre le competenze del personale e le caratteristiche di una comunicazione efficace.

Reparto Dermocosmetico Guida Al Cross Selling

Author: Maria Teresa Ascioti
Editor: Elsevier Italia
ISBN: 8821441660
Size: 20,44 MB
Format: PDF, Mobi
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In questo volume le autrici si concentrano sulle tecniche di cross-selling applicate alla nutraceutica e ai prodotti dermocosmetici in farmacia. Il testo si apre con un’introduzione dedicata al marketing dando particolare rilievo al cross-selling. Vengono in seguito trattati i protocolli di trattamento con una parte dedicata ai principi attivi sia cosmetici sia nutraceutici. Un’ampia parte è dedicata agli inestetismi più comuni dal punto di vista fisiopatologico e come essi possono essere gestiti in farmacia, mettendo in relazione il banco etico con il reparto dermocosmetico e, ove ci sia, con la cabina estetica. Il volume è inoltre corredato da schede di trattamento annuale per la fidelizzazione del cliente.

Filler Evolution Iniezioni Volumizzanti E Tecniche Avanzate Per Il Ringiovanimento Facciale

Author: Salvatore Piero Fundarò
Editor:
ISBN: 9788897986256
Size: 17,16 MB
Format: PDF, ePub, Docs
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Pharmaceutical Resilience How To Govern The Evolution Of Treatments

Author: Luca Pani
Editor:
ISBN: 9788821449208
Size: 18,52 MB
Format: PDF, Docs
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Botulinum Toxins

Author: Joel L. Cohen
Editor: John Wiley & Sons
ISBN: 1118661850
Size: 18,99 MB
Format: PDF, Kindle
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Botulinum Toxins: Cosmetic and Clinical Applications provides a comprehensive and in-depth review of the use of botulinum toxin for aesthetic procedures and medical applications as a stand-alone treatment and as part of combination therapy. Now a mainstay of cosmetic dermatologic practice, the range of available toxins and their varied applications has grown considerably in recent years requiring the practitioner to carefully consider what approach best suits the needs of their patient. This new book, written by international expert authors, provides guidance to help you refine your technique, add new procedures to your practice, and provide optimal results. This book: Offers guidance on best-practice approaches with botulinum toxin, helping create cutting edge, tailored treatment plans for each patient Benefits from a wealth of color images, procedural videos, and expert tips and tricks Takes a region oriented approach, providing guidance on treatment of the; glabella, forehead, periocular and perioral areas, and contouring of the lower face and lower leg and calf, and neck rejuvenation Contains a thorough review of non-cosmetic treatments such as correction of facial asymmetry, and treatment of axillary hyperhidrosis, plus palm, sole, and craniofacial hyperhidrosis Covers exciting new topics, such as future injectables, topical botulinum toxin, and facial contouring including treatment for benign masseter hypertrophy Discusses combination therapy of botulinum toxin with other non-surgical procedures such as hyaluronic acid (HA) or filler substances, light and laser sources, and other energy-based therapies Includes considerations for darker skin types Offer your patients the best care, stay on top of cutting edge techniques, and avoid pitfalls with coverage of practical tips and real cases. Botulinum Toxins in Dermatology: Cosmetic and Clinical Applications provides best-practice guidance on the contemporary use of botulinum toxin in isolation and in combination.

Pharmageddon

Author: David Healy
Editor: Univ of California Press
ISBN: 0520275764
Size: 14,99 MB
Format: PDF
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This searing indictment, David Healy’s most comprehensive and forceful argument against the pharmaceuticalization of medicine, tackles problems in health care that are leading to a growing number of deaths and disabilities. Healy, who was the first to draw attention to the now well-publicized suicide-inducing side effects of many anti-depressants, attributes our current state of affairs to three key factors: product rather than process patents on drugs, the classification of certain drugs as prescription-only, and industry-controlled drug trials. These developments have tied the survival of pharmaceutical companies to the development of blockbuster drugs, so that they must overhype benefits and deny real hazards. Healy further explains why these trends have basically ended the possibility of universal health care in the United States and elsewhere around the world. He concludes with suggestions for reform of our currently corrupted evidence-based medical system.

Absolute Dermatology Review

Author: Hugh Morris Gloster, Jr.
Editor: Springer
ISBN: 3319032186
Size: 10,72 MB
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​​​Each dermatologist that was board certified after 1992 is required by the American Board of Dermatology to take a recertification exam every ten years. One of the major components of the exam is to be able to identify clinical photographs of approximately 200 skin diseases, and while there are other components to the test, they vary according to subspecialty. However, everyone is required to identify the images, so several months before the exam, the American Board of Dermatology releases a list of the skin diseases that will be tested, but does not provide the images or reveal which ones will appear. Review of Clinical Conditions for the Dermatology Recertification Examination provides a thorough, concise review of clinical images of the specific conditions that the reader will be required to recognize during the American Board of Dermatology recertification test. In addition, concise key clinical features for each image will be provided that will assist the reader in recognizing the clinical images on the examination, enabling them a more efficient way to study for the test without having to look up images online or in a large text book. Written by a board certified dermatologic surgeon who recently took the recertification exam, this book proves indispensable to dermatologists taking the exam or residents who want a quick reference of the clinical appearances of the main conditions generally encountered by a dermatologist.​ ​​

Marketing For Hospitality And Tourism

Author: Philip T. Kotler
Editor: Pearson
ISBN: 0134141695
Size: 12,60 MB
Format: PDF, ePub, Mobi
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This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 7/e is the definitive source for hospitality marketing. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the leading resource on hospitality and tourism marketing. The Seventh Edition of this popular book includes new and updated coverage of social media, destination tourism and other current industry trends, authentic industry cases, and hands-on application activities.

Cosmeceuticals And Cosmetic Ingredients

Author: Leslie Baumann
Editor: McGraw Hill Professional
ISBN: 0071793992
Size: 14,67 MB
Format: PDF, Docs
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UNDERSTAND WHAT INGREDIENTS WORK FOR VARIOUS SKIN TYPES AND WHY WITH THE HELP OF THIS UNIQUE TEXT Cosmeceuticals and Cosmetic Ingredients helps skin-care professionals understand topical drug delivery through cosmeceuticals, the scientific basis of cosmetic ingredients, and the challenges of using either in a skin care regimen. The author addresses myths and misconseptions about specific ingredients and carefully details what each can and cannot do. It provides an unbiased brandneutral approach along with detailed information and references to published evidence. Cosmeceuticals and Cosmetic Ingredients is logically divided into ten sections: Cleansing Agents Moisturizing Agents Barrier Repair Ingredients Skin Lightening Agents Antioxidants Vitamins Other Ingredients (Coenzyme Q10, Ginger, Honey, etc.) Anti-Inflammatory Agents Anti-Acne Ingredients Anti-Aging Ingredients