Business Research Methods

Autore: Dr. Sue Greener
Editore: Bookboon
ISBN: 8776814211
Grandezza: 21,16 MB
Formato: PDF, Docs
Vista: 9911
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Business Research Methods

Autore: Naval Bajpai
Editore: Pearson Education India
ISBN: 9332511756
Grandezza: 59,97 MB
Formato: PDF, ePub, Docs
Vista: 9300
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Business Research Methods provides students with the knowledge, understanding and necessary skills to complete a business research. The reader is taken step-by-step through a range of contemporary research methods, while numerous worked examples an

Business Research Methods

Autore: Alan Bryman
Editore: Oxford University Press, USA
ISBN: 0199668647
Grandezza: 26,49 MB
Formato: PDF, ePub
Vista: 9778
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A complete introduction to doing business research, Business Research Methods is the ideal guide for students embarking on a research project. Together with real students and supervisors, the authors draw on their own extensive experience to give readers tips for success and provide advice to help them avoid common mistakes. Developed specifically with business and management students in mind, this bestselling textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice on carrying out their research. In addition to a broad range of relevant case studies, the book features a substantial discussion of ethics, a chapter on internet research methods, and a strong emphasis on practical content such as planning a project and writing it up. With a new chapter on the nature of business research that explains why an understanding of research methods is so important to the broader study of business and management, and a new chapter on sampling in qualitative research, Business Research Methods remains the book of choice to help you build a full understanding of the subject.New to this editionA new introductory chapter on the nature of business research explains to students the relevance and importance of studying research methods, while also considering the 'messiness' of business research by giving guidance to students on how to proceed if things do not go to plan.A new chapter on sampling in qualitative research complements the existing chapter on sampling in quantitative research, providing full coverage of this important topic.New material on the use of technology in research, including the use of Skype for interviewing and work blogs as sources of data, keeps the book fully up-to-date with the latest trends in research methods.New coverage of shadowing in organizations, experience and event sampling, thematic analysis, and global and multi-site ethnography.Increased coverage of writing for academic audiences and mixed-methods research.Fully updated to include coverage of SPSS 22.

Business Research Methods

Autore: S. N. Murthy
Editore: Excel Books India
ISBN: 9788174465795
Grandezza: 66,68 MB
Formato: PDF, Mobi
Vista: 2165
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Business research methods will serve as a text book on marketing research for students pursuing courses in management and commerce. The main focus is on the Indian context. Various analytical tools used in research methods are given along with exhaustive coverage and illustrations. Assignments are included in various chapters to help in acquiring in-depth subject knowledge and application orientation. The book contains 7 sections divided into 23 chapters. Case studies are included which will help to develop analytical skills. SPSS application has been described wherever necessary. The book can be of great help to MBA, PGDBM, MMS, BBA and Commerce students.

Business Research Methods

Autore: S. L. Gupta
Editore: Tata McGraw-Hill Education
ISBN: 1259051188
Grandezza: 32,89 MB
Formato: PDF, ePub, Docs
Vista: 1654
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This book is designed to discuss in a lucid and easy-to-understand manner, the theory as well as applied aspects of business research. With many examples from the Indian context and a number of application exercises covering various research tools and techniques, it will fulfill the requirements of the students as well as teachers of the subject. Designed to serve primarily as a text-book for business management students, it will also be useful as reference book by practising managers and researchers in various fields.

Essentials Of Business Research Methods

Autore: Joseph F. Hair
Editore: M.E. Sharpe
ISBN: 0765630656
Grandezza: 74,37 MB
Formato: PDF, ePub
Vista: 9627
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Managers increasingly must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include such critical topics as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only such book that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive and much easier to understand than in other works. The book features a realistic continuing case throughout the text that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as Ethical Dilemma mini - cases, and interactive Internet applications and exercises.

Business Research Methods

Autore: William G. Zikmund
Editore: Cengage Learning
ISBN: 1111826927
Grandezza: 10,14 MB
Formato: PDF, Kindle
Vista: 758
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This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Business Research Methods Theory And Practice

Autore: Verónica Rosendo Ríos
Editore: ESIC
ISBN: 8416701229
Grandezza: 66,65 MB
Formato: PDF, ePub
Vista: 9497
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The Industrial Revolution favored the growth of supply, until its surplus with regards to demand led to the paradigm shift from focusing on the product (“a good product sells itself”), or production (“a cheap product sells itself”), to the emphasis on customer relationships (“understanding consumer needs through market research”). Therefore, economic and technological development facilitated the incorporation of the business research discipline into the process of decision making —in the beginning— and business intelligence processes —these days— in order to make well informed decisions at lower economic risks (Méndez del Río, 2006). Thus, this book provides managers and students alike, with a clear analysis of business research methods, combining the knowledge, understanding and skills necessary to complete a successful research project. Readers will learn from proven examples and case studies based on real life situations, which complement theoretical concepts and clearly illustrate how to do an appropriate market research. With each chapter, the reader is guided through all the stages of a market research process -from problem recognition to final report writing. This book offers both a deep understanding and at the same time permits judgment and analysis from a financial-audit perspective. It reviews and develops easy-to-follow theoretical and practical concepts in a simple, concise and clear structure that facilitate the application of business research methods to a wide variety of business sectors. Contents Introduction.- PART I: GATHERING THE DATA. Nature and Characteristics of Marketing Research.- Marketing Research Organization and Planning.- Sources and Tools of Market Research Data.- Measurement Scales and Questionnaire.- Surveys.- Panels.- Marketing Experimental Research.- Observation.- Qualitative Tools.- Theory and Practice of Sampling.- Fieldwork.- PART II: ANALYSING THE DATA. Survey Code and Tabulation.- Hypothesis Testing.- PART III: THE REPORT. The Report.- Figure Index.- Table Index .

Leading Issues In Business Research Methods

Autore: Antony Bryant
Editore: Academic Conferences Limited
ISBN: 190663887X
Grandezza: 52,47 MB
Formato: PDF, ePub
Vista: 4324
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Published by Academic-Publishing International in 2011. This is a collection of 11 important Research Methodology Papers which will be of particular value to those who have a dissertation to write be it for an undergraduate degree, for a masters or even a doctorate. In addition the book has much to offer academic supervisors. The papers here are reproduced from those published in the Electronic Journal of Business Research Methods (www.ejbrm.com).

Essentials Of Business Research Methods

Autore: Joe F. Hair Jr.
Editore: Routledge
ISBN: 0429515383
Grandezza: 12,56 MB
Formato: PDF, Docs
Vista: 7041
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In an era of big data and data analytics, how can managers make decisions based on almost unlimited information, not to mention hire and retain individuals with the required data analytics skills? The new 4th edition of Essentials of Business Research Methods explains research methods and analytical techniques for individuals who aren't data scientists. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make relevant and timely business decisions. They include critical topics, such as the increasing role of online research; ethical issues; privacy matters; data analytics; customer relationship management; how to conduct information-gathering activities more effectively in a rapidly changing business environment, and more. This is also the only text that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive as well as much easier to understand than in other texts. A realistic continuing case used throughout the book, applied research examples, and ethical-dilemma mini cases enable upper-level undergraduate and postgraduate students to see how business research information is used in the real world. This comprehensive textbook is supported by a range of online resources, including instructors’ manuals, PowerPoint slides, and test banks.

Business Research Methods 12 E Sie

Autore: Donald R. Cooper
Editore: McGraw-Hill Education
ISBN: 9353161207
Grandezza: 46,88 MB
Formato: PDF, ePub, Docs
Vista: 862
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We are delighted to present the twelfth edition of Business Research Methods. This edition continues to equip the readers with richest and most comprehensive knowledge and skills involved in the basic research process. Real-world examples, decision-making processes and industrial expertise are evident by way of Snapshots, CloseUps, PicProfiles and Cases found throughout the text. Managerial decision-making is the underlying theme which includes discussion of the business contexts, statistical analysis of the data, survey methods, and reporting and presentation of the data. Plethora of web supplements contain Written Cases, Video Cases, Web Exercises, Articles, Samples, Student Sample Projects, Solutions Manual, etc. Salient Features: - NEW! Reader-friendly structure - NEW! More than 15 Cases about hospital services, data mining, new promotions, etc. - Market-leading coverage of questionnaire design and web-based survey techniques - NEW! Indian and Asian examples to illustrate various concepts, framework, and decision-making tools - NEW! Updated pedagogy with additional examples solved using computer-based analytical methods (SPSS), 200+ truefalse and multiple-choice questions

Business Research Methods

Autore: Emma Bell
Editore:
ISBN: 0198809875
Grandezza: 63,70 MB
Formato: PDF, Docs
Vista: 9214
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Business Research Methods is the complete introduction to doing business research and is an ideal guide for students embarking on a research project. Developed specifically with business and management students in mind, this textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice through "Tips and skills" boxes. In addition to a broad range of relevant examples,the book features a substantial discussion of ethics, and a strong emphasis on the most frequent challenges faced by students, such as choosing a research question, planning a project, and writing it up.Fresh voices and perspectives run throughout this edition. New author, Bill Harley, further internationalizes the book's coverage, based on his expertise in the Australian business and management context. Also hear from Amrit, Jordan, Anna, Ed, and Alex - an additional five students whose personalinsights and advice in the "student experience" feature help you avoid common mistakes, and follow their successful strategies when undertaking your own research project.This edition has been extensively revised, updated, and streamlined. Coverage of E-Research is now woven throughout the entire book to reflect the centrality of internet-based research methods. The book is accompanied by a suite of online resources that include: For students:* Multiple choice questions* Research Project guide * Interviews with students * Data sets * Using Excel in data analysis (in Excel)* Web linksFor lecturers:* Test bank* Discussion questions* PowerPoint slides * Lecturer's guide * Case studies * Figures and plates from the text* VLE cartridge

Business Research Methods

Autore: Christina Quinlan
Editore: Cengage Learning Business Press
ISBN: 9781408007792
Grandezza: 54,77 MB
Formato: PDF, ePub
Vista: 788
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In this complete introduction to research methods and methodologies for todaya s undergraduate business student, Christina Quinlan takes a unique a real-worlda approach, drawing on a full range of business examples. This modern and accessible text guides the student through each stage of their research project, from inception to presentation. Christinaa s empathic words bring this often challenging subject to life and make this text ideal reading for anyone engaged in business research projects and dissertations.

Business Research Methods

Autore: A. Mehta
Editore:
ISBN: 9783639361537
Grandezza: 16,89 MB
Formato: PDF, Mobi
Vista: 6456
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This book discussed the research methodology that has been chosen for project.Potential methods are then described and evaluated for usefulness regarding the research project. Following this, all the data collection techniques used within this research were discussed. The dominant research methodology used was survey method.This book gives the detailed and sufficient information in order to make estimates of reliability and validity of the survey instruments used.It explains and justifies the choice of methodology and approaches that adopted in order to answer the research questions. The purpose of this book is to provide information regarding the research contexts, strategies and about the primary data collection with special reference to survey instruments.It provides a brief discussion and analysis of the statistical techniques that were used. It explain the process to developed and standardized the survey instruments for the exploratory research .In order to simply the learning and future research process a list of detail bibliography, web link along with the three standardized sample questionnaires were added.

The Essentials Of Business Research Methods

Autore: Joe F. Hair Jr.
Editore: Routledge
ISBN: 1317508262
Grandezza: 20,82 MB
Formato: PDF, Docs
Vista: 604
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Increasingly, managers must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include critical topics, such as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only text that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive, and much easier to understand than in other texts. The book features a realistic continuing case throughout that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as ethical dilemma mini cases, and exercises.

Business Research Methods And Statistics Using Spss

Autore: Robert B. Burns
Editore: SAGE
ISBN: 1412945291
Grandezza: 33,31 MB
Formato: PDF, ePub, Docs
Vista: 4354
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Business Research Methods and Statistics Using SPSS provides a simple, easy to follow, and non-mathematical approach to understanding and using quantitative methods and statistics. It is solidly grounded in the context of business and management research, enabling students to appreciate the practical applications of the techniques and procedures explained. The book is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and reporting and presenting research. A companion website also contains four extra chapters for the more advanced student, along with PowerPoint slides for lecturers, and additional questions and exercises.

A Dictionary Of Business Research Methods

Autore: John Duignan
Editore: Oxford University Press
ISBN: 0192518518
Grandezza: 40,68 MB
Formato: PDF, ePub
Vista: 2355
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This accessible new dictionary provides clear and authoritative definitions of terms, approaches, and techniques in the area of business research methods. It covers research philosophies including research design and qualitative and quantitative methods, types of data and data collection techniques, and organizing and reporting research finding. It is an invaluable resource for students, academics, and professionals learning about research methods as part of a business degree, and undertaking research in many fields including sociology, psychology, and marketing.

Business Research Methods 3e

Autore: Alan Bryman
Editore: Oxford University Press
ISBN: 0199583404
Grandezza: 30,54 MB
Formato: PDF, Kindle
Vista: 4192
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An adaptation of 'Social Research Methods' by Alan Bryman, this volume provides a comprehensive introduction to the area of business research methods. It gives students an assessment of the contexts within which different methods may be used and how they should be implemented.

Business Research Methodology With Cd

Autore: Srivastava
Editore: Tata McGraw-Hill Education
ISBN: 9780070159105
Grandezza: 32,67 MB
Formato: PDF, ePub
Vista: 5405
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Classic graduate-level introduction to theory of computability. Discusses general theory of computability, computable functions, operations on computable functions, Turing machines self-applied, unsolvable decision problems, applications of general theory, mathematical logic, Kleene hierarchy, more.