Implementing Value Pricing

Autore: Ronald J. Baker
Editore: John Wiley & Sons
ISBN: 0470584610
Grandezza: 56,92 MB
Formato: PDF
Vista: 871
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The overwhelming majority of professional firms price their services by the antiquated hourly billing method, a method with many flaws. This new book demonstrates there is a superior model to price for professional services, a business model change from "We sell time," to "We sell intellectual Capital." Focused on the art of pricing commensurate with external value created, this volume uniquely views value as seen through the eyes of the customer. This is an essential resource for professionals in the accounting, law, IT, advertising, consulting, architectural, actuarial, and engineering fields.

Economics Of Urban Highway Congestion And Pricing

Autore: J. F. McDonald
Editore: Springer Science & Business Media
ISBN: 9780792386315
Grandezza: 47,15 MB
Formato: PDF, Mobi
Vista: 505
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Economics of Urban Highway Congestion and Pricing offers the most extensive examination to date of the relationship between congestion tolls and highway capacity in the long run. This study breaks new ground in the economic theory of optimal road capacity by including theoretical contributions, empirical studies, and simulation experiments that all pertain to the general topic reflected in the title. The book is organized into four sections: 1) highway traffic flow; 2) commuter choice of tollways versus freeways; 3) congestion pricing in the short run; and 4) road capacity and pricing in the long run. In particular, the first section on highway traffic flow examines the chief models and empirical studies of vehicular flow on urban highways. The second section of the book is a theoretical and empirical examination of the choice that commuters make between urban tollways and freeways. The third section is devoted to congestion pricing in the short run, the time period in which the urban highway facilities are taken as given. This section is the most important part of the book from the standpoint of public policy. The fourth and last section of the book considers road capacity and pricing in the long run, with the concluding chapter gathering the authors' main results in one place and making recommendations both for current policy and for future research.

The Firm Of The Future

Autore: Paul Dunn
Editore: John Wiley & Sons
ISBN: 0471456187
Grandezza: 62,38 MB
Formato: PDF, Kindle
Vista: 4232
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Provides accountants in small and medium sized firms the tool to expand services beyond attest and compliance functions. Shows how to transition to other professional services that clients value. Provides a pro-forma business plan for mapping a three to five year plan for the transition to a successful practice. Positions consulting as an extension to traditional services, not just an alternative. Includes many real world examples of accountants who have made a successful transition to new services, discussing the challenges and the results achieved. Focuses on quality of life issues and how to get there.

8 Pillars For Exponential Business Growth

Autore: Jeff Borschowa
Editore: AuthorHouse
ISBN: 1496937333
Grandezza: 24,58 MB
Formato: PDF, ePub, Mobi
Vista: 2933
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Running your own bookkeeping business can be both rewarding and challenging at the same time. Often, bookkeepers are busy working in their business and forget to focus on the big picture areas that ensure growth and sustainability. In the 8 Pillars for Exponential Business Growth, we discuss the key obstacles that bookkeepers face and provide practical solutions to take your business to the next level. Established and start-up bookkeepers will both learn from the materials in this book. We focus on critical technology and workflow solutions that can streamline your business. Once operations are firmly in hand, the next step is to scale the business up through significant growth. We offer the ideas and tools to get you well on your path to exponential growth.

Public Roads

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Editore:
ISBN:
Grandezza: 19,15 MB
Formato: PDF, ePub
Vista: 135
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Examining The Feasibility Of Credit Based Value Pricing In Texas

Autore:
Editore:
ISBN:
Grandezza: 11,62 MB
Formato: PDF, ePub
Vista: 6921
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Innovation In Pricing

Autore: Andreas Hinterhuber
Editore: Routledge
ISBN: 1136199756
Grandezza: 67,64 MB
Formato: PDF, ePub, Docs
Vista: 2584
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Pricing has a substantial and immediate impact on profitability. Most companies, however, still use costs or competition as a main basis for setting prices. Product or business model innovation has a high priority for many companies whereas innovation in pricing has received scant attention. This book examines how innovation in pricing can drive profits. The text examines innovation in pricing from four complementary perspectives. Innovation in Pricing Strategy illustrates how companies implement innovative pricing strategies, such as customer value-based pricing. Innovation in Pricing Tactics deals with innovative tools to measure and increase customer willingness to pay and to communicate value to B2B and B2C customers. Innovation in Organizing the Pricing Function looks at state-of-the art approaches to embed the pricing function in the organization. Psychological Aspects of Pricing illustrates how companies can influence customer perceptions of value and price in their question to implement innovation in pricing. This edited volume brings together 26 articles from academics, business practitioners and consultants. Authors are from the world’s largest companies, leading research-based universities and consulting companies specialized in pricing. This book is the only book dedicated to innovation in pricing and an essential read for business executives and pricing managers wishing to treat innovation in pricing as seriously as they treat product or business model innovation.

Strategic Brand Management

Autore: Kevin Lane Keller
Editore: Pearson Education
ISBN: 9780273706328
Grandezza: 64,38 MB
Formato: PDF, ePub, Docs
Vista: 8435
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Finely focused on the "how to" and "why" throughout, this strategy guide provides specific tactical guidelines for planning, building, measuring, and managing brand equity. This approach considers why brands are important, what they represent to consumers, and what should be done by firms to manage them properly.

Impact Pricing

Autore: Mark Stiving
Editore: Entrepreneur Press
ISBN: 1613081219
Grandezza: 38,21 MB
Formato: PDF, Kindle
Vista: 7746
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AM I PRICING RIGHT? Every business owner is haunted by this fundamental question. Expert pricing strategist Mark Stiving draws upon more than 15 years of experience in profitable pricing and delivers a practical plan to help you confidently answer. Price—it’s most powerful marketing tool you have— and the least understood. Zeroing in on the areas where your efforts will generate the greatest impact, Stiving breaks down critical pricing concepts and provides the blueprint to integrate proven pricing strategies into your growth plans. Be empowered to strengthen your pricing structure to withstand any conditions, dramatically elevating your company performance, position, and profits for long-term success. Learn how to: Set prices that drive your market position Correctly use costs to make profitable pricing decisions Implement value-based pricing to charge what customers are willing to pay Use price segmentation to leverage value and capture new business Cash-in on complementary products and product versions with portfolio pricing Prepare for changing conditions pricing strategically now Following in the footsteps of sited examples including Apple, BMW, McDonalds, Mercedes, and other market leaders, learn how to create a powerful price strategy that does more than cover costs.

Barriers To Sustainable Transport

Autore: Piet Rietveld
Editore: Routledge
ISBN: 1134348983
Grandezza: 38,10 MB
Formato: PDF, ePub, Mobi
Vista: 6771
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The complexity of transportation systems and their negative social and environmental effects are today at the centre of attention. This book focuses on the impact of institutions and regulatory systems on transport systems and travel behaviour. While institutions appear to play an important role in the economic success of many countries, this book considers the extent to which they also support sustainable development.

The Implementation And Effectiveness Of Transport Demand Management Measures

Autore: Tom Rye
Editore: Ashgate Publishing, Ltd.
ISBN: 1409487938
Grandezza: 34,84 MB
Formato: PDF, Kindle
Vista: 1637
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Congestion and traffic-related pollution are increasingly becoming major issues in towns and cities world-wide. This book deals with carefully selected market and non-market based measures to reduce congestion, and their implementation and effectiveness in tackling the problem. The book features a multi-authored research-based text comprising 12 individual chapters that draw upon relevant case studies. The authors were specifically chosen for their global expertise in terms of the respective Demand Management Tools. Drawing on international case studies, the book details the role played internationally by selected Transport Demand Management (TDM) measures in dealing with both congestion and traffic-related pollution in urban areas, focusing on their relative merits and in particular their effectiveness and the issues surrounding implementation.

The Role Of Pricing In The Nation S Future Transportation System

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ISBN:
Grandezza: 72,42 MB
Formato: PDF, Mobi
Vista: 9029
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The Lawyer S Guide To Strategic Planning

Autore: Thomas C. Grella
Editore: American Bar Association
ISBN: 9781590314234
Grandezza: 30,21 MB
Formato: PDF, Docs
Vista: 603
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This practical book is designed to educate lawyers on the importance of sltrategic planning for a law firm.

Smart Parking Value Pricing Pilot Project Vppp On The Coaster Commuter Rail Line In San Diego California

Autore: Susan A. Shaheen
Editore:
ISBN:
Grandezza: 21,49 MB
Formato: PDF, ePub, Docs
Vista: 573
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This study provides a report on the Smart Parking Pilot, which was a partnership among the California Department of Transportation (Caltrans); the Institute of Transportation Studies- Berkeley's (ITS-Berkeley) Transportation Sustainability Research Center (TSRC) at the University of California, Berkeley; ITS-Berkeley's California Center for Innovative Transportation (CCIT); the San Diego Association of Governments (SANDAG); the North County Transit Agency (NCTD), and ParkingCarma, Inc. The project was designed to explore the application of smart parking and pricing at public transit stations along the COASTER rail line in San Diego, California. In addition, this report completes a review of parking management and pricing technologies, previous parking pricing studies, and previous research on pricing response. The project also conducted a survey of people who drive and park at COASTER parking lots and people who ride COASTER (N=1,631). The survey was split into two sample frames. The Driver frame (N = 815) consisted of those who drove and parked at the COASTER lot (and may or may not have taken COASTER), and the NonDriver frame consisted of those that accessed COASTER without driving and took the train (N = 816). The survey was designed to evaluate respondent travel patterns and their response to potential changes in parking pricing and public transit fares. The survey was completed in July of 2011 at all stations and parking lots along the COASTER line. The results from the survey suggest caution in implementing a new pricing policy during times of economic constraint and uncertainty among consumers. The survey was conducted at a time when parking was not full at any of the stations and during a year in which major corporations were experiencing considerable consumer backlash against modest pricing actions. The survey found that with the exception of one station, COASTER parking lots were overwhelmingly used for accessing COASTER. The survey also found that COASTER is reducing the need for automotive ownership and driving, as 16% of Drivers and 30%of NonDrivers indicated that in the absence of COASTER their household would have to purchase another car. In addition, 71% of Drivers indicated that they would drive to their destination, if COASTER was not available, while 38% of NonDrivers indicated that they would do the same. The report concludes with an analysis of the financial impacts of different pricing scenarios on COASTER revenue based on the survey data and finishes with recommendations for the existing economic climate.

Hbr S 10 Must Reads On Strategic Marketing With Featured Article Marketing Myopia By Theodore Levitt

Autore: Harvard Business Review
Editore: Harvard Business Review Press
ISBN: 1422191524
Grandezza: 11,78 MB
Formato: PDF, ePub, Docs
Vista: 7241
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Stop pushing products—and start cultivating relationships with the right customers. If you read nothing else on marketing that delivers competitive advantage, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you reinvent your marketing by putting it—and your customers—at the center of your business. Leading experts such as Ted Levitt and Clayton Christensen provide the insights and advice you need to: Figure out what business you’re really in Create products that perform the jobs people need to get done Get a bird’s-eye view of your brand’s strengths and weaknesses Tap a market that’s larger than China and India combined Deliver superior value to your B2B customers End the war between sales and marketing

Tea 21 Transportation Equity Act For The 21st Century

Autore:
Editore:
ISBN:
Grandezza: 60,13 MB
Formato: PDF, ePub, Mobi
Vista: 1181
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Itf Round Tables Implementing Congestion Charges

Autore: International Transport Forum
Editore: OECD Publishing
ISBN: 9282102858
Grandezza: 50,25 MB
Formato: PDF
Vista: 6740
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Recent advances in the scientific understanding of urban traffic congestion have only strengthened the already solid case for congestion charges as an element of a successful urban transport policy. This report draws lessons from attempts to introduce congestion charges.

Measure What Matters To Customers

Autore: Ronald J. Baker
Editore: John Wiley & Sons
ISBN: 0470056274
Grandezza: 43,76 MB
Formato: PDF, Docs
Vista: 7323
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Measure What Matters to Customers reveals how to capitalize on Key Predictive Indicators (KPIs), the innovative measures that define the success of your enterprise as your customers do. If you want to increase your company's profits by working smarter, this is the book for you.