Slim By Design

Author: Brian Wansink
Editor: Hay House, Inc
ISBN: 1781807671
Size: 10,47 MB
Format: PDF, ePub
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In this paradigm-shattering book, leading behavioural economist and food psychologist Brian Wansink - dubbed the 'Sherlock Holmes of food' and the 'wizard of why' - offers a radical new philosophy for weight loss. The answer isn't to tell people what to do: it's to set up their living environments so that they will naturally lose weight. Using cutting-edge, never-before-seen research from his acclaimed Food and Brand Lab at Cornell University, Wansink reveals how innovative and inexpensive design changes - from home kitchens to restaurants, from grocery stores to schools and workplaces - can make it mindlessly easy for people to eat healthier and make it more profitable for the companies who sell the food. In Slim by Design, Wansink argues that the easiest, quickest and most natural way to reverse weight gain is to work with human nature, not against it. He demonstrates how schools can nudge kids to take an apple instead of a cookie, how restaurants can increase profits by selling half-size portions, how supermarkets can double the amount of fruits and vegetables they sell, and how anyone can cut plate refills at home by more than a third. Interweaving drawings, charts, floor plans and scorecards with new scientific studies and compelling insights that will make you view your surroundings in an entirely fresh way, this entertaining, eye-opening book offers practical solutions for changing your everyday environment to make you, your family and even your community slim by design.

Behavioral Economics And Public Health

Author: Ichiro Kawachi
Editor: Oxford University Press, USA
ISBN: 019939833X
Size: 13,95 MB
Format: PDF, ePub, Mobi
Read: 654
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Behavioral economics has potential to offer novel solutions to some of today's most pressing public health problems: How do we persuade people to eat healthy and lose weight? How can health professionals communicate health risks in a way that is heeded? How can food labeling be modified to inform healthy food choices? Behavioral Economics and Public Health is the first book to apply the groundbreaking insights of behavioral economics to the persisting problems of health behaviors and behavior change. In addition to providing a primer on the behavioral economics principles that are most relevant to public health, this book offers details on how these principles can be employed to mitigating the world's greatest health threats, including obesity, smoking, risky sexual behavior, and excessive drinking. With contributions from an international team of scholars from psychology, economics, marketing, public health, and medicine, this book is a trailblazing new approach to the most difficult and important problems of our time.

Context

Author: Herbert L. Meiselman
Editor: Woodhead Publishing
ISBN: 0128144963
Size: 16,13 MB
Format: PDF, ePub, Mobi
Read: 378
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Context: The Effects of Environment on Product Design and Evaluation addresses the environment, or context, in which we consume products and the impact of context on choice and acceptability. The book explores what context is, how it influences design by specialists, and acceptance by consumers. Chapters discuss the basics of context, food and drink in context, testing a range of other products, and other contextual variables. Historically, research on context has been done in the laboratory and various natural locations, but rapid growth in other methods to study context, including evoked contexts, immersive contexts, virtual reality contexts, and more have widened research possibilities. Appealing to the professional, academic and commercial markets, this book will be of interest to those who conduct research in product development and product testing, to those who study what controls product usage, including eating from the health perspective, and to those who make decisions about product and space development. Explores information on how context works and how to assess its influence on product decisions Discusses the basics of context, food and drink in context, and testing other products in context, including personal care products and home and workspace design Identifies variables that contribute to the contextual experience

How We Eat With Our Eyes And Think With Our Stomach

Author: Melanie Mühl
Editor: The Experiment
ISBN: 161519424X
Size: 16,10 MB
Format: PDF, ePub, Docs
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“Cut through the juice cleanses and paleo diets to bring back some common sense.”—The New York Times Book Review Outsmart Your Impulses and Eat Better A Belgian chocolate cake topped with a velvety homemade mousse catches your eye on the menu. The next thing you know, you’ve ordered it—despite the hefty price. But do you know why? Through over 40 compelling questions, this book explores how our eating decisions tread the line between conscious and subconscious, and enables us to be more intelligent about food. With expert insights that draw from psychology, neuroscience, popular culture, and more, learn to see the innumerable influences behind your diet and cravings—from the size and color of your plate, to the placement of products in a supermarket, to the order in which you sit when out with friends. And the chocolate cake? Would you believe research shows that regional descriptions (Belgian!) and emotive, sensory language (homemade! velvety!) subtly affect your appetite? Know what and why you eat, when and how you do—before you next sit down to dine!

The Blue Zones Solution

Author: Dan Buettner
Editor: National Geographic Books
ISBN: 1426211937
Size: 19,47 MB
Format: PDF, Docs
Read: 290
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In this groundbreaking book, Dan Buettner reveals how to transform your health using smart eating and lifestyle habits gleaned from new research on the diets, eating habits, and lifestyle practices of the communities he's identified as "Blue Zones"—those places with the world's longest-lived, and thus healthiest, people, including locations such as Okinawa, Japan; Sardinia, Italy; Costa Rica's Nicoya Peninsula; Ikaria, Greece; and Loma Linda, California. With the audacious belief that the lifestyles of the world's Blue Zones could be adapted and replicated in towns across North America, Buettner launched the largest preventive health care project in the United States, The Blue Zones City Makeovers, which has impacted the health of millions of Americans since 2009. In The Blue Zones Solution, readers can be inspired by the specific stories of the people, foods, and routines of our healthy elders; understand the role community, family, and naturally healthy habits can play in improving our diet and health; and learn the exact foods—including the 50 superfoods of longevity and dozens of recipes adapted for Western tastes and markets—that offer delicious ways to eat your way to optimum health. Throughout the book are lifestyle recommendations, checklists, and stories to help you create your own personal Blue Zones solution. Readers will learn and apply the 80/20 rule, the plant slant diet, social aspects of eating that lead to weight loss and great health naturally, cultivating your "tribe" of friends and family, and your greater purpose as part of your daily routine. Filled with moving personal stories, delicious recipes, checklists, and useful tips that will transform any home into a miniature blue zone, The Blue Zones Solution is the ultimate blueprint for a healthy, happy life. From the Hardcover edition.

Eat Move Sleep

Author: Tom Rath
Editor: Missionday, LLC
ISBN: 193971401X
Size: 17,39 MB
Format: PDF, Kindle
Read: 740
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Once in a while, a book comes along that changes how you think, feel, and act every day. In Eat Move Sleep, #1 New York Times bestselling author Tom Rath delivers a book that will improve your health for years to come. While Tom’s bestsellers on strengths and well-being have already inspired more than 5 million people in the last decade, Eat Move Sleep reveals his greatest passion and expertise. Quietly managing a serious illness for more than 20 years, Tom has assembled a wide range of information on the impact of eating, moving, and sleeping. Written in his classic conversational style, Eat Move Sleep features the most proven and practical ideas from his research. This remarkably quick read offers advice that is comprehensive yet simple and often counterintuitive but always credible. Eat Move Sleep will help you make good decisions automatic — in all three of these interconnected areas. With every bite you take, you will make better choices. You will move a lot more than you do today. And you will sleep better than you have in years. More than a book, Eat Move Sleep is a new way to live.

How To Be Suddenly Slim

Author: MURRAY J. SIEGEL AND DOLORES VAN KEUREN
Editor:
ISBN:
Size: 11,57 MB
Format: PDF, ePub, Docs
Read: 203
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Love By Design

Author: Christine Johnson
Editor: Harlequin
ISBN: 146038153X
Size: 13,33 MB
Format: PDF, Kindle
Read: 317
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Romance Takes Flight Jen Fox won't let anyone stand in her way of joining the first flight expedition to the North Pole. Even if the person trying to take her seat is the dashing world-famous stunt pilot Dan Wagner. Being on that flight crew would fulfill her father's last wish for her. And Dan should know better than to unseat the dressmaker's determined daughter. When Dan arrives in Michigan, he's intrigued by the offer to fly over the North Pole. He needs the money, even if it means taking the spot from the driven—and attractive—Miss Fox. Yet their strictly business relationship hits turbulence when they realize they both wish for something more personal… The Dressmaker's Daughters: Pursuing their dreams a stitch at a time

Memoirs Of The Faculty Of Engineering Kyushu University

Author:
Editor:
ISBN:
Size: 10,96 MB
Format: PDF, ePub, Mobi
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Suitor By Design

Author: Christine Johnson
Editor: Harlequin
ISBN: 146034121X
Size: 20,52 MB
Format: PDF
Read: 205
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From Friends to Sweethearts Minnie Fox's goal is to find a beau who can help support her ailing father and his struggling dress shop. As a working man, her friend Peter Simmons simply doesn't fit the bill. Instead, Minnie's got eyes for Peter's childhood pal—a wealthy Chicagoan. So why can't she stop thinking about Peter? Peter wishes Minnie would see him as more than a friend. As a hardworking mechanic, Peter knows he'll never be able to dazzle Minnie with fancy suits and expensive cars. But maybe he can prove to her that what's in a man's heart is worth more than what's in his wallet. The Dressmaker's Daughters: Pursuing their dreams a stitch at a time