The Business Of Iphone And Ipad App Development

Author: Dave Wooldridge
Editor: Apress
ISBN: 143023301X
Size: 12,17 MB
Format: PDF, Kindle
Read: 163
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The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

The Business Of Iphone App Development

Author: Dave Wooldridge
Editor: Apress
ISBN: 1430227346
Size: 15,66 MB
Format: PDF, ePub, Mobi
Read: 882
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The phenomenal success of the iPhone and the iPod touch has ushered in a “gold rush” for developers, but with well over 100,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iPhone app requires a lot of organization and some strategic planning. This book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iPhone app creators—perfect for independent developers on shoestring budgets. Although there are a few iPhone app marketing books on the horizon, they appear to tackle the subject from purely a marketer’s perspective. What makes this book unique is that it was written by developers for developers, showing you not only what to do, but also how to do it, complete with time-saving resources and ready-to-use code examples. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

The Business Of Ios App Development

Author: Dave Wooldridge
Editor: Apress
ISBN: 1430262397
Size: 15,75 MB
Format: PDF, Docs
Read: 127
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Updated and expanded for the new Apple iOS8, The Business of iOS App Development, Third Edition shows you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. This book is written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. The phenomenal success of the iPhone, iPad and the iPod touch have ushered in a "gold rush" for developers, but with well over a million apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. This is the book you wish you had read before you launched your first app!

Beginning Ipad Development For Iphone Developers

Author: Jack Nutting
Editor: Apress
ISBN: 1430230223
Size: 15,48 MB
Format: PDF, ePub, Mobi
Read: 310
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It's in magazines and newspapers, it's on television and radio, it's on buses and billboards and pretty much everywhere you look. The iPad is the touchscreen tablet from Apple, representing the next generation of mobile computing. Packed with dozens of new features, the iOS 3.2 SDK enables you to build sophisticated, desktop-quality apps for this exciting new platform. Every iPhone and iPod touch app developer looking to take the next step and move into the iPad arena will want to read this book from cover to cover. Beginning iPad Development for iPhone Developers: Mastering the iPad SDK has all the answers, and you'll find them presented with the same easy-to-follow style and thorough coverage you've come to expect from titles like Beginning iPhone 3 Development—everything an aspiring iPad developer needs to know to create great apps. Best-selling authors Jack Nutting, Dave Wooldridge, and Dave Mark show iPhone developers how to master all of the iPad-exclusive frameworks and features, which are explained, demonstrated in action, and put through their paces in this comprehensive programming guide. You'll get a detailed understanding of the new feature set and gain every possible advantage in the iTunes App Store.

The Art Of The App Store

Author: Tyson McCann
Editor: John Wiley & Sons
ISBN: 1118235347
Size: 20,52 MB
Format: PDF, ePub
Read: 846
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The Business Of Android Apps Development

Author: Mark Rollins
Editor: Apress
ISBN: 1430250070
Size: 13,64 MB
Format: PDF, Kindle
Read: 377
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The growing but still evolving success of the Android platform has ushered in a second mobile technology “gold rush” for app developers. Google Play and Amazon Appstore for Android apps has become the second go-to apps eco for today's app developers. While not yet as large in terms of number of apps as iTunes, Google Play and Amazon Appstore have so many apps that it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your Android app requires a lot of organization and some strategic planning. Written for today's Android apps developer or apps development shop, this new and improved book from Apress, The Business of Android Apps Development, Second Edition, tells you today's story on how to make money on Android apps. This book shows you how to take your app from idea to design to development to distribution and marketing your app on Google Play or Amazon Appstore. This book takes you step-by-step through cost-effective marketing, public relations and sales techniques that have proven successful for professional Android app creators and indie shops—perfect for independent developers on shoestring budgets. It even shows you how to get interest from venture capitalists and how they view a successful app vs. the majority of so-so to unsuccessful apps in Android. No prior business knowledge is required. This is the book you wish you had read before you launched your first app! What you’ll learn How to take your app from idea to design to development to distributing and marketing your app on Google Play or Amazon Appstore How do Venture Capitalists validate new App Ideas, and use their techniques. How to monetize your app: Freemium, ads, in-app purchasing and more What are the programming tips and tricks that help you sell your app How to optimize your app for the marketplace How to marketing your app How to listen to your customer base, and grow your way to greater revenue Who this book is for This book is for those who have an idea for an app, but otherwise may know relatively little about entrepreneurship, app development, or even business in general. You should be able to pick up this book and feel like someone is holding your hand as they go through the process of evaluating your idea, learning to code, placing your app in the marketplace, marketing your app, and finally, improving your app to meet the needs of your customer base. Table of Contents1. The Android Market: A Background 2. Making Sure Your App Will Succeed 3. Legal Issues: Better Safe Than Sorry 4. A Brief Introduction to Android Development 5. Develop Apps Like a Pro 6. Making Money with Ads on Your Application 7. In-App Billing: Putting A Store in Your Application 8. Making App Marketplaces Work for You 9. Getting The Word Out 10. After You Have A User Base

Starting An Iphone Application Business For Dummies

Author: Aaron Nicholson
Editor: John Wiley & Sons
ISBN: 0470584068
Size: 18,46 MB
Format: PDF
Read: 351
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How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. Identifies what goes into a successful iPhone application business Helps you find the market niche your applications can fill, market and promote your business, and build your brand Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App Store Explores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription models Demonstrates effective ways to provide service and support to customers Written by a team that combines knowledge of iPhone app development with sound business experience Starting an iPhone Application Business For Dummies can help you turn your ideas into income.

Iphone For Programmers

Author: Paul Deitel
Editor: Pearson Education
ISBN: 0137058187
Size: 19,78 MB
Format: PDF, ePub, Mobi
Read: 387
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The professional programmer’s DEITEL® guide to iPhone app development using iPhone SDK 3.x, Xcode®, Objective-C® and Cocoa® More than 1.5 billion iPhone apps were downloaded from Apple’s App Store in just one year! This book gives you everything you’ll need to start developing great iPhone apps quickly and–once you’ve joined Apple’s fee-based iPhone Developer Program–to get them up and running on the App Store. The book uses an app-driven approach–each new technology is discussed in the context of 14 fully tested iPhone apps (7700 lines of code), complete with syntax shading, code walkthroughs and sample outputs. Apps you’ll develop include: Welcome Spot-On Game Route Tracker Tip Calculator Cannon Game Slideshow Favorite Twitter® Searches Painter Voice Recorder Flag Quiz Game Address Book Twitter® Discount Airfares By Chapter 3 you’ll be building apps using Xcode®, Cocoa® and Interface Builder. You’ll learn object-oriented programming in Objective-C® and build apps using the latest iPhone 3.x technologies including the Game Kit, iPod library access and more. iPhone for Programmers include practical, example-rich coverage of: • iPhone SDK 3.x, XCode®, Interface Builder • Object-Oriented Programming in Objective-C® and Cocoa® • Collections, GUI, Event Handling • Controllers, Application Templates • UIView, Multi-Touch™ • Core Audio, Core Animation, NSTimer • Tables, UINavigationController • Map Kit, Core Location, GPS, Compass • Photos, iPod Library Access • Serialization

The Next Big Thing

Author: Barbara Gottfried Hollander
Editor: The Rosen Publishing Group, Inc
ISBN: 1448869323
Size: 11,16 MB
Format: PDF, Mobi
Read: 996
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Many of the richest young entrepreneurs in the world have earned their money by developing digital products. Digital products are goods and services that can be stored, used, and delivered in an electronic format. Today, they include a wide variety of products, such as apps, Web sites, blogs, games, and online social networks. Technological advancements—including the continual release of new platforms—provide a growing number of opportunities for young digital entrepreneurs. The author explains how to develop a concept for a digital product that users will love. In addition, chapters cover practical matters involved in creating a start-up, including evaluating the market, writing a business plan, and protecting one's intellectual property. Stories of real-life teen entrepreneurs enliven the text and inspire the reader.

Ipad Application Development For Dummies

Author: Neal Goldstein
Editor: John Wiley & Sons
ISBN: 1118213920
Size: 13,60 MB
Format: PDF, Docs
Read: 454
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Provides information on creating applications for the iPad, covering such topics as using Xcode, becoming a registered developer, working with the multi-touch interace, and submitting and selling apps in the App Store.