This new edition, which includes a new free CD-ROM, features new and updated case studies and extra material on data management in the financial-services sector.

A compilation of true short stories through the eyes of a young soldier who arrived along with his comrades in Vietnam January 31 1968...The Tet offensive! During that thirteen month tour, experiences of friendship and bonding as "brothers" was meaningful and personal. The price of war is deep and lives

This gripping book is about what it was really like to fight at the sharp end in World War II. In 1947, US General S. L. A Marshall controversially wrote that out of every one hundred combat soldiers only fifteen to twenty-five actually fired their weapons at the enemy, because

CRM remains the biggest revolution yet in marketing, the power of new technology having swept it to the forefront of management thinking. Although based on apparently simple ideas, involving keeping in touch and responding to customer contacts, many companies still shy away from the daunting task of building a relationship

Morgan was sick of city life, so she went camping in the desert by herself. There she came across a man who was severely injured. She’s not sure how far she should trust this stranger, but she certainly can’t leave him to die! Despite her concerns, she decides to take